1
Install the (tiny) pixel
Drop in one hosted script or let an agent use the Sarge install skill to wire events across your app.
Do you trust your tracking?
A tiny event pixel, a watchdog for messy media scripts, and deep agent integration to proactively find and fix tracking issues before they cost you ad spend.
checkout.started
accepted
meta.pixel.fire
observed
purchase.completed
missing
agent.fix_ready
ready
Closed loop
From fired event to fix prompt.
The product is not another passive analytics dashboard. It records what happened, checks what looks wrong, and prepares the exact implementation brief a coding agent needs.
2
Watch everything fire
Sarge records your first-party events and observes Meta, Google, and dataLayer calls on the page.
3
Run scheduled reviews
On a schedule, Sarge runs diagnostics across your events and uses AI to summarize only the real issues — so you skip the noise.
4
Hand off the fix
Context enriched from the pixel, the watchdog, and historical evidence is fed directly to your coding agent to get it fixed.
Setup
Two commands and you're tracking.
Install the skill so your agent knows which events to wire, then add the MCP so it can read your live stream and findings. Pick your tool:
Use cases
Your own audit trail unlocks more than debugging.
Once marketing events are stored in your own neutral ledger, they can trigger automations, feed your warehouse, verify partners, and give AI something factual to answer from.
Fire automations from real events
Turn clean tracking events into webhooks for n8n, Make, Zapier, Slack, CRM updates, lead routing, and internal ops.
Send sales data to your warehouse
Pipe checkout, purchase, attribution, and campaign events into your own Postgres, BigQuery, Snowflake, or ClickHouse stack.
Ask AI about marketing performance
Stream structured event history into your LLM layer and ask questions like why Meta reported 40 purchases when Sarge saw 31.
Verify affiliate numbers
Qualify affiliates with independent click, session, checkout, purchase, refund, and attribution-window evidence.
Audit ad platform reporting
Compare Meta, Google, TikTok, affiliate, and first-party events against your own neutral source of truth.
Keep an audit trail
Own the event history when dashboards change, attribution models shift, privacy rules bite, or a vendor report gets challenged.
Alert on silent failures
Catch no-purchase windows, duplicate order IDs, broken purchase pixels, affiliate spikes, or missing required event fields.
Debug consent and blockers
See what still fires when third-party scripts are blocked, delayed by consent, or loaded in the wrong order.
Deploy how you want
Simple pricing.
Free
$0
The pixel, the watchdog, and on-demand diagnostics for a single site.
- One tracked site
- Hosted pixel snippet
- Debug stream
- Meta, Google, and dataLayer watchdog
Hosted
from $20 /mo
We host everything: your pixel, endpoint, and scheduled diagnostics. Drop in the snippet and go.
- Shared Cloudflare endpoint
- Scheduled AI reviews
- Neon-backed findings
- Agent-ready fix prompts
Self-hosted
BYO
Host the scripts, run the API and database yourself when you need the debug loop inside your own infrastructure.
- Run your own Postgres
- Deploy on Cloudflare, Fly.io, or Vercel
- Keep data in your account
- Use the same event model